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January 25, 2016

Letter: The Trend Issue

Fun, originality and a spirited sense of wonder are the things that will define what succeeds in 2016. Or perhaps they’re the qualities I hope we see more of in 2016? Certainly they were present in spades at our recent Champagne reception at the Haymarket
Hotel to honour the winners of the 2015 British Design Awards. Significantly, we’d reconfigured the awards to reflect and celebrate new designers, making it more of a launch platform for emerging talent than a mirror to established excellence. We received hundreds of nominations and in some categories (furniture, craft and lighting design) we even picked two winners. The point being, it’s clear that there’s plenty of youthful enthusiasm and inspired creativity out there – and meeting them all in person confirmed that they were a lively bunch as well! A Showtime Photo Booth seemed a highly appropriate way to capture the day.

I open with this because these individuals will be the future of design. And that sense of bubbling positivity about what’s coming next translated into the issue you hold in your hands. It’s the first of our biannual trend issues, a takeover of the whole magazine that details everything you need to know to feel fully informed about the worlds of style, design and home for the next six months. Intended as both glorious look-book and informative sourcebook, it is your inspirational one-stop Spring/Summer guide to the top-line trends, the key names, the hot accent colours, the big decorating ideas, the fashion trends that will trickle down to homewares, the new finishes, materials, flooring and kitchen must-haves and so much more. We hope you love it as much as we enjoyed putting it together. The second one, your Autumn/Winter guide, will be out in the summer. So, the mantra for 2016? Have fun, be original, stay spirited!


First published as my Editor’s Letter in the February 2016 edition of ELLE Decoration UK

ELLE Decoration 'Trends' cover February 2016

ELLE Decoration ‘Trends’ cover February 2016


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Writer, Author, Brand Consultant & TV Presenter

Michelle Ogundehin is internationally renowned as an authority on interiors, trends and style. She is an influencer with expertise and the multi award-winning former Editor-in-Chief of ELLE Decoration UK.